MCTI Webinar Series: The New (Ab)Normal

Between the middle of March 2020 and the end of July, Professor Sheffi wrote, rewrote and then wrote again a book about the pandemic. The book, The New (Ab)Normal: Reshaping Business and Supply Chain Strategy Beyond COVID-19 (October 1, 2020), maps how the COVID-19 pandemic impacted business, supply chains and society. He exposes the critical role supply chains play in helping people, governments and companies to manage the crisis. The book draws on executive interviews, pandemic media coverage and historical analyses.