Past Appearances

MIT Professor Yossi Sheffi discusses his new book, Balancing Green - "When to Embrace Sustainability in a Business - and When Not To." The question at issue: When is sustainability an investment? And when is it a cost?

Professor Yossi Sheffi explains logistics clusters, why they are promoted so heavily, and the positive feedback loop. 

How much can we expect business to lead on sustainability? What should be a company’s biggest priority: Serving its shareholders, providing jobs, or addressing the health of our planet? Often, these goals are at odds. We’re bringing together two leading voices in the sustainability debate to wrestle with the issues in what is sure be a lively conversation. MIT’s Yossi Sheffi and sustainability expert and author Andrew Winston will debate and discuss the role of for-profits in supporting—and investing in—sustainability goals.